Terms & Conditions
Last updated: 1 October 2026
1. About us
This website, www.kneecapdrinks.com (the “Website”), is operated by Kneecap Drinks Ltd, company number NI737503, whose registered office is Belfast Road, Newry, United Kingdom, BT34 1QA (“Kneecap Drinks”, “we”, “us” or “our”).
You can contact us at simon@kneecapdrinks.com.
These Terms govern your use of the Website and any enquiries, registrations, promotions, campaigns or other services made available through it.
Additional terms may apply to particular promotions, competitions, crowdfunding campaigns, trade transactions, events or future consumer purchases. Where additional terms apply, they will be displayed before you participate or enter into the relevant transaction.
2. Current purpose of the Website
The Website is currently primarily a brand, information, marketing and enquiry website.
Product descriptions, photographs, proposed products, pack formats, prices, availability information or other commercial information displayed on the Website do not, by themselves, constitute a legally binding offer to sell.
Kneecap Drinks may develop the Website to include additional services, trade facilities, crowdfunding campaigns, competitions, events and, where legally permitted, consumer purchasing facilities.
3. Our products
Kneecap Drinks may develop, market or promote products including cider, lager, stout, IPA, spirits, mead, low- and no-alcohol drinks, spring water, energy drinks and other beverages or related merchandise.
Products, recipes, alcoholic strengths, formats, packaging, availability, territories and specifications may change during product development or as required by law, production or commercial considerations.
Images are illustrative unless expressly stated otherwise.
4. Alcohol and age restrictions
Alcohol will not be offered or supplied to consumers through this Website unless and until all licences, permissions, registrations, approvals, age-verification arrangements and other requirements applicable to the proposed sale and supply are in place.
Where consumer alcohol sales are introduced, alcohol will only be supplied to persons legally entitled to purchase it. In the United Kingdom this will ordinarily mean persons aged 18 or over.
We may operate Challenge 25, age verification at checkout, age verification at delivery, or other appropriate age-verification procedures.
A delivery may be refused if satisfactory proof of age cannot be produced or if the circumstances give the seller or delivery partner reasonable grounds not to complete the delivery.
No person under 18 should attempt to purchase alcohol through the Website or purchase alcohol on behalf of another person under 18.
5. Trade enquiries and wholesale sales
The Website may allow retailers, distributors, wholesalers, hospitality businesses and other trade customers to enquire about Kneecap Drinks products.
An enquiry, quotation request, price indication or exchange of information does not create a contract.
Any trade sale will be subject to the applicable licensing, excise, customs, warehousing and regulatory requirements and may also be subject to separate trade terms, credit terms, minimum quantities or distribution agreements.
Products may be stored, moved, supplied or fulfilled through appropriately authorised, licensed or bonded third-party operators.
The identity of the contracting seller and the terms applying to a particular transaction will be made clear where required before the transaction is completed.
6. Future consumer sales
If consumer purchasing facilities are introduced, additional consumer sales terms will be provided at or before checkout.
Nothing in these Terms removes or limits any statutory consumer rights.
Where a statutory cancellation right applies to a consumer distance sale, the consumer will be entitled to exercise that right within the applicable statutory period.
For unwanted products returned under a cancellation right, the consumer may be responsible for the direct cost of return where the law permits and where this has been made clear before purchase.
Faulty, damaged, leaking, broken or incorrectly supplied goods should be reported promptly. We or the relevant seller may request photographs, batch details or the return of affected products before resolving the matter.
Depending on the circumstances, we or the seller may waive physical return and authorise safe local disposal of damaged goods.
Any delivery charges, geographical restrictions, delivery estimates and free-delivery thresholds will be displayed before a consumer order is placed.
7. International availability
Our initial commercial focus may include England, Wales, Scotland and Northern Ireland.
Products may subsequently be supplied to the Republic of Ireland, European Union countries and other territories where agreed and where the applicable licensing, product, excise, customs, tax, age-verification, import and distribution requirements can be satisfied.
The appearance of a product on the Website does not mean that it is legally or commercially available in every country.
We may decline enquiries or transactions for jurisdictions in which we cannot lawfully or practicably supply the relevant product.
8. Reward and pre-payment crowdfunding
Kneecap Drinks may run campaigns allowing supporters to contribute towards the development, launch or promotion of products or projects in return for specified products, merchandise, experiences or other rewards.
Unless a campaign expressly states otherwise, such arrangements are reward or pre-payment crowdfunding. They do not give the supporter shares, ownership, voting rights, interest, dividends or any other investment return in Kneecap Drinks Ltd.
Supporters should not describe themselves as investors solely because they participate in such a campaign.
Each campaign may have its own terms covering the target, rewards, estimated fulfilment date, availability, cancellation rights, refunds and what happens if the campaign does not proceed as anticipated.
Where a reward includes alcohol, it will only be supplied where legally permissible and through arrangements satisfying the applicable licensing and age-verification requirements.
If a campaign is operated through a third-party crowdfunding platform, that platform’s terms may also apply.
9. Charitable and community support
Kneecap Drinks intends to support charitable, community and social causes and may enter into partnerships with charitable organisations.
Unless and until a particular partnership has been formally agreed and announced, nothing on the Website should be interpreted as representing that a named charity has endorsed, sponsored or formally partnered with Kneecap Drinks.
Where Kneecap Drinks promotes its 1% charitable contribution programme, the contribution will be calculated as 1% of Net Sales Revenue received by Kneecap Drinks Ltd from the qualifying wholesale sales identified as participating in the programme, unless a particular campaign expressly states otherwise.
For this purpose, Net Sales Revenue means the amount actually received by Kneecap Drinks Ltd from qualifying product sales, excluding VAT and after deduction of refunds, credits, rebates and returned goods.
The calculation is therefore based on Kneecap Drinks’ own qualifying wholesale revenue and not the eventual retail price charged by a retailer, bar, distributor or other third party.
Particular product ranges or campaigns may support different causes. The relevant charitable beneficiary, cause and method of calculating the contribution will be described when the applicable partnership or campaign is formally launched.
A purchase from Kneecap Drinks is not itself a charitable donation by the purchaser unless expressly stated otherwise.
10. Mailing lists, promotions and research
The Website may allow visitors to register for news, product launches, events, tastings, competitions, crowdfunding opportunities, market research, focus groups and other Kneecap Drinks communications.
Marketing registration is voluntary.
Participation in a focus group, survey, competition or other activity does not automatically constitute consent to receive unrelated direct marketing where separate consent is required.
Additional promotion or competition rules may apply and will be made available with the relevant activity.
11. Accuracy of Website information
We take reasonable care to keep Website information accurate, but product development and commercial arrangements can change.
We do not guarantee that all information will always be complete, current or free from errors.
We may correct errors, update information or withdraw content at any time.
12. Intellectual property
Unless otherwise stated, the Website and its content, including names, logos, branding, artwork, packaging, graphics, photographs, text, video, audio and Website design, are owned by or licensed to Kneecap Drinks Ltd or the relevant rights holder.
You may view the Website and make reasonable personal, non-commercial use of its content.
You must not reproduce, commercially exploit, distribute, modify or use our branding or other protected material without the permission of the relevant rights holder.
Nothing in these Terms transfers any intellectual property rights to you.
13. Acceptable use
You must not misuse the Website, attempt unauthorised access, introduce malicious software, interfere with its operation, scrape data in breach of law or rights, impersonate another person or use the Website for an unlawful purpose.
We may restrict or block access where we reasonably believe the Website is being misused.
14. Third-party websites and services
The Website may contain links to social networks, retailers, distributors, crowdfunding platforms, payment providers, ticketing sites, charities or other third parties.
Those organisations operate independently from Kneecap Drinks and may have their own terms and privacy policies.
A link does not necessarily constitute endorsement unless we expressly say so.
15. Liability
Nothing in these Terms excludes or limits liability where it would be unlawful to do so, including liability for death or personal injury caused by negligence, fraud or fraudulent misrepresentation.
If you are a consumer, your statutory rights are unaffected.
If you use the Website for business purposes, we will not be liable for indirect or consequential loss, loss of profits, loss of business, loss of anticipated savings or loss of business opportunity arising solely from use of this informational Website, except where liability cannot lawfully be excluded.
16. Availability and security
We may change, suspend or withdraw all or part of the Website without notice.
We cannot guarantee continuous or uninterrupted availability.
Although we take reasonable measures to protect the Website, you are responsible for using appropriate security measures on your own equipment and systems.
17. Privacy and cookies
Our Privacy Policy explains how we collect and use personal information.
Our Cookie Policy explains how cookies, pixels and similar technologies may be used.
Where consent is required for marketing, cookies or similar technologies, we will seek that consent in accordance with applicable law.
18. Changes to these Terms
We may update these Terms as the Website, products, commercial structure or applicable law changes.
The latest version will be published on the Website with the date of the latest update.
Any material additional terms applying to a transaction or campaign will be shown separately where appropriate.
19. Governing law
These Terms and the use of this Website are governed by the laws applicable in Northern Ireland.
The courts of Northern Ireland will have jurisdiction in relation to business disputes arising from these Terms, subject to any agreement to the contrary.
If you are a consumer, nothing in this clause deprives you of any mandatory rights or protections available to you under the law of the country in which you normally reside.
20. Contact
Kneecap Drinks Ltd
Company number: NI737503
Belfast Road
Newry
United Kingdom
BT34 1QA
Email: simon@kneecapdrinks.com
Website: www.kneecapdrinks.com